Preface |
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xi | |
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Introduction to Restaurants and the Restaurant Industry |
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1 | (34) |
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2 | (1) |
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Brief History of Restaurants |
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3 | (4) |
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European Restaurant History |
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3 | (2) |
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5 | (2) |
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Close Look at the Restaurant Industry |
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7 | (6) |
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The Travel/Tourism Industry |
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8 | (1) |
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The Hospitality Component |
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9 | (1) |
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9 | (2) |
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A Close Look at Restaurants |
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11 | (2) |
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Organization of Restaurants |
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13 | (6) |
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13 | (3) |
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16 | (3) |
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Overview of Restaurant Activities |
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19 | (5) |
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Close Look at Management Activities |
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24 | (8) |
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26 | (1) |
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27 | (2) |
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29 | (1) |
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29 | (1) |
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30 | (1) |
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31 | (1) |
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32 | (1) |
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32 | (1) |
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Restaurant Terminology at Work Glossary |
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33 | (1) |
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Management Issues at Work |
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34 | (1) |
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The Restaurant Manager and Sanitation |
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35 | (38) |
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36 | (1) |
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Introduction: Sanitation Is Critical |
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37 | (2) |
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Sanitation: Everyone's Concern |
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39 | (7) |
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39 | (3) |
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42 | (1) |
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42 | (2) |
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44 | (2) |
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46 | (6) |
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Conditions for Optimal Growth |
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48 | (1) |
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Controlling Growth of Microorganisms |
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49 | (1) |
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Microorganisms and Foodborne Illnesses |
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50 | (2) |
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Tactics to Prevent Foodborne Illness |
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52 | (7) |
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53 | (1) |
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54 | (1) |
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54 | (1) |
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54 | (1) |
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After-production Handling |
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55 | (1) |
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56 | (1) |
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56 | (1) |
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56 | (2) |
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Furniture, Fixtures, and Equipment (FF/E) |
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58 | (1) |
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59 | (3) |
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59 | (2) |
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61 | (1) |
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61 | (1) |
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HACCP and the Management of Sanitation |
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62 | (7) |
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64 | (1) |
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Step Two: Identify Critical Central Points (CCPs) |
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64 | (2) |
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Step Three: Define Limits for Each CCP |
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66 | (1) |
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67 | (1) |
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Step Five: Implement Corrective Actions When Critical Limits Are Exceeded |
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67 | (1) |
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Step Six: Establish Record-Keeping System |
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68 | (1) |
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Step Seven: Verify Success of HACCP System |
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68 | (1) |
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Managing Foodborne Illness Incidents |
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69 | (2) |
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Restaurant Terminology at Work Glossary |
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71 | (1) |
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Management Issues at Work |
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72 | (1) |
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The Restaurant Manager and Safety |
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73 | (34) |
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74 | (1) |
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74 | (2) |
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Safety: Everyone's Concern |
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76 | (9) |
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76 | (1) |
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76 | (4) |
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80 | (1) |
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80 | (3) |
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83 | (1) |
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84 | (1) |
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84 | (1) |
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85 | (10) |
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Common Employee Accidents |
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85 | (1) |
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86 | (1) |
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Receiving, Storing, and Issuing |
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86 | (1) |
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87 | (3) |
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90 | (2) |
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92 | (1) |
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92 | (3) |
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95 | (12) |
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95 | (3) |
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98 | (1) |
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98 | (2) |
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100 | (1) |
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101 | (4) |
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Restaurant Terminology at Work Glossary |
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105 | (1) |
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Management Issues at Work |
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105 | (2) |
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107 | (30) |
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108 | (1) |
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The Restaurant Manager and Nutrition |
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109 | (1) |
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110 | (6) |
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111 | (1) |
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111 | (1) |
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111 | (1) |
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112 | (1) |
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113 | (3) |
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Close Look at Dietary Recommendations |
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116 | (4) |
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More About Nutrition and Health |
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119 | (1) |
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Nutrition Concerns in Action |
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120 | (10) |
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120 | (2) |
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122 | (1) |
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123 | (3) |
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126 | (2) |
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128 | (1) |
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128 | (1) |
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129 | (1) |
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Bread and Cereal Products |
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130 | (1) |
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Other Preparation Suggestions |
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130 | (1) |
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Training Staff about Nutrition |
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130 | (3) |
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131 | (1) |
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132 | (1) |
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The Guests and Nutritious Meals |
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133 | (2) |
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Restaurant Terminology at Work Glossary |
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135 | (1) |
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Management Issues at Work |
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136 | (1) |
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137 | (35) |
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138 | (1) |
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138 | (6) |
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139 | (4) |
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Assessing the Target Market |
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143 | (1) |
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Developing the Marketing Plan |
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144 | (8) |
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145 | (1) |
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145 | (1) |
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146 | (1) |
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What Funding Will Be Required? |
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147 | (1) |
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How Will the Results Be Monitored? |
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148 | (1) |
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Monitoring the Marketing Plan |
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149 | (1) |
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Monitoring Specific Advertising |
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150 | (2) |
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Restaurant Advertising Techniques |
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152 | (13) |
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In-House Sales Techniques |
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152 | (1) |
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On-site (Exterior) Signage |
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153 | (1) |
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153 | (1) |
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154 | (1) |
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154 | (1) |
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155 | (1) |
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Selling Alcoholic Beverages |
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155 | (1) |
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External Advertising Tactics |
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156 | (1) |
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Selecting Media Alternatives |
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157 | (1) |
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158 | (1) |
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159 | (1) |
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160 | (1) |
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161 | (1) |
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162 | (1) |
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Advertising Development Tactics |
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163 | (2) |
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165 | (1) |
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Evaluation of Marketing Efforts |
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166 | (4) |
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Restaurant Terminology at Work Glossary |
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170 | (1) |
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Management Issues at Work |
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170 | (2) |
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Menu Planning, Design, Pricing, and Evaluation: Where It All Starts! |
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172 | (41) |
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173 | (1) |
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173 | (4) |
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174 | (1) |
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The Menu and Financial Management |
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174 | (2) |
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The Menu and Daily Operations |
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176 | (1) |
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177 | (2) |
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The Menu Planning Process |
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179 | (9) |
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Incorporate Menu Planning Priorities (Step 1) |
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180 | (2) |
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Consider Menu Categories (Step 2) |
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182 | (2) |
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Place Items Within Categories (Step 3) |
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184 | (2) |
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Establish Quality Standards (Step 4) |
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186 | (1) |
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Write Descriptions of Menu Items (Step 5) |
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186 | (2) |
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188 | (8) |
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188 | (1) |
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189 | (2) |
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191 | (4) |
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195 | (1) |
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196 | (6) |
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Subjective Pricing Methods |
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196 | (1) |
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Objective Pricing Methods |
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197 | (5) |
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202 | (7) |
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Popularity and Profitability |
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203 | (1) |
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Menu Engineering: Determining Popularity and Profitability |
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204 | (4) |
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Menu Engineering in Action |
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208 | (1) |
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208 | (1) |
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208 | (1) |
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208 | (1) |
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208 | (1) |
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Technology and Menu Management |
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209 | (2) |
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Restaurant Terminology at Work Glossary |
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211 | (1) |
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Management Issues at Work |
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211 | (2) |
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PART 2 MANAGING RESTAURANT OPERATIONS |
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Managing the Restaurant's Human Resources |
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213 | (37) |
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214 | (1) |
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A Short History: Managing Hospitality Industry Employees |
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215 | (3) |
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The Personnel Management Process |
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218 | (13) |
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Develop Personnel Management Tools (Step 1) |
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218 | (1) |
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Applicant Recruitment (Step 2) |
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219 | (2) |
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Employee Selection (Step 3) |
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221 | (5) |
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226 | (1) |
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Orientation/Induction (Step 5) |
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226 | (2) |
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228 | (3) |
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Facilitating the Work of Restaurant Employees |
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231 | (10) |
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232 | (1) |
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233 | (3) |
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Employee Performance Appraisals |
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236 | (3) |
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239 | (1) |
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Building and Facilitating Teamwork |
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240 | (1) |
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Legal Aspects of Human Resources Administration |
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241 | (7) |
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Employee Selection Concerns |
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242 | (2) |
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244 | (1) |
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Restaurant Workplace Issues |
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245 | (1) |
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246 | (2) |
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Restaurant Terminology at Work Glossary |
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248 | (1) |
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Management Issues at Work |
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248 | (2) |
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Accounting and Financial Management |
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250 | (34) |
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251 | (1) |
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Accounting and Financial Management |
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252 | (3) |
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253 | (1) |
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Users of Financial Information |
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254 | (1) |
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Uniform System of Accounts |
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255 | (3) |
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Importance of Accounting Standards |
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255 | (1) |
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256 | (1) |
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Uniform System of Accounts for Restaurants (USAR) |
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257 | (1) |
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Understanding Financial Statements |
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258 | (9) |
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259 | (3) |
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262 | (2) |
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The Statement of Cash Flows |
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264 | (3) |
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267 | (7) |
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269 | (1) |
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269 | (1) |
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269 | (1) |
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269 | (1) |
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270 | (2) |
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272 | (2) |
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274 | (8) |
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275 | (1) |
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Revenue Analysis of Crystal's |
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276 | (2) |
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Expense Analysis of Crystal's |
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278 | (1) |
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Profit Analysis of Crystal's |
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279 | (1) |
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280 | (1) |
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280 | (2) |
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Restaurant Terminology at Work Glossary |
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282 | (1) |
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Management Issues at Work |
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283 | (1) |
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Standard Recipes Implement Quality Food Production |
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284 | (26) |
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285 | (1) |
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Standard Recipes Are Important |
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285 | (8) |
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Recipe Development Procedures |
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288 | (1) |
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Recipes for Current Menu Items |
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288 | (2) |
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290 | (1) |
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Standard Recipes in Action |
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290 | (3) |
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Evaluating Standard Recipes |
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293 | (2) |
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Adjusting Standard Recipes |
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295 | (4) |
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Adjusting the Number of Portions |
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296 | (1) |
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Adjusting the Portion Size |
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296 | (1) |
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Adjusting the Number of Portions and Portion Size |
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296 | (2) |
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Other Recipe Adjustment Issues |
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298 | (1) |
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299 | (7) |
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299 | (4) |
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303 | (1) |
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Precosting Buffets and Salad Bars |
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304 | (2) |
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Standard Recipes Must Be Used |
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306 | (2) |
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Restaurant Terminology at Work Glossary |
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308 | (1) |
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Management Issues at Work |
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308 | (2) |
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Purchasing, Receiving, Storing, and Issuing: Getting Ready for Production |
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310 | (31) |
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311 | (1) |
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Overview: Pre-Production Activities |
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312 | (2) |
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314 | (10) |
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Importance of Effective Purchasing |
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314 | (2) |
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316 | (2) |
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318 | (1) |
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318 | (3) |
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321 | (1) |
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322 | (1) |
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322 | (2) |
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324 | (4) |
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Importance of Effective Receiving |
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324 | (1) |
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325 | (3) |
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328 | (8) |
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Importance of Effective Storing |
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328 | (1) |
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329 | (2) |
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331 | (1) |
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331 | (1) |
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331 | (4) |
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335 | (1) |
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336 | (3) |
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Importance of Effective Issuing |
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336 | (1) |
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337 | (2) |
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Restaurant Terminology at Work Glossary |
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339 | (1) |
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Management Issues at Work |
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339 | (2) |
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341 | (47) |
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342 | (1) |
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Quality Food Production Overview |
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342 | (6) |
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Establish Quality Standards |
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343 | (1) |
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Conduct Employee Training |
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344 | (1) |
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Provide Equipment and Tools |
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345 | (1) |
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Professionalize Production Planning |
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345 | (3) |
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Managing Nonalcoholic Beverages |
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348 | (7) |
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349 | (4) |
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353 | (1) |
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353 | (2) |
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355 | (8) |
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356 | (6) |
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362 | (1) |
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362 | (1) |
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Managing Fresh Vegetables |
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363 | (8) |
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363 | (7) |
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370 | (1) |
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370 | (1) |
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371 | (3) |
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372 | (2) |
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374 | (1) |
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374 | (1) |
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374 | (5) |
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375 | (1) |
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376 | (1) |
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377 | (2) |
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Managing Meats, Fish and Poultry |
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379 | (8) |
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380 | (3) |
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383 | (1) |
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384 | (3) |
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Restaurant Terminology at Work Glossary |
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387 | (1) |
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Management Issues at Work |
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387 | (1) |
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Managing Beverage Production and Service |
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388 | (39) |
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389 | (1) |
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390 | (4) |
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391 | (1) |
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Physiological Effects of Alcohol |
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392 | (1) |
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Beverage Service Responsibilities |
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393 | (1) |
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394 | (6) |
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395 | (2) |
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397 | (1) |
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397 | (2) |
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399 | (1) |
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Beverage Selection and Care |
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400 | (12) |
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400 | (2) |
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402 | (1) |
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403 | (2) |
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405 | (2) |
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407 | (2) |
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409 | (3) |
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Beverage Production and Service |
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412 | (6) |
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412 | (1) |
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413 | (1) |
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413 | (1) |
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414 | (1) |
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415 | (3) |
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418 | (1) |
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Manual Beverage Production |
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418 | (2) |
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Automated Beverage Production |
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420 | (1) |
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Beverage Service Procedures |
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421 | (1) |
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421 | (1) |
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421 | (1) |
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By Bartender and Beverage Server |
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422 | (1) |
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Regulations and Regulatory Agencies |
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422 | (3) |
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422 | (1) |
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423 | (1) |
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424 | (1) |
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424 | (1) |
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Restaurant Terminology at Work Glossary |
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425 | (1) |
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Management Issues at Work |
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426 | (1) |
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Food and Beverage Service |
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427 | (30) |
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428 | (1) |
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Quality Service Is Critical |
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429 | (2) |
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Traits of Effective Food and Beverage Servers |
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431 | (3) |
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434 | (3) |
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Getting Ready for Service |
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434 | (2) |
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Service Details Make the Difference |
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436 | (1) |
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437 | (4) |
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441 | (10) |
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441 | (3) |
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444 | (3) |
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Handling Guest Complaints |
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447 | (4) |
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451 | (4) |
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451 | (1) |
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Responsible Alcoholic Beverage Service |
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452 | (1) |
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Legal Aspects of Alcoholic Beverage Service |
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452 | (1) |
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453 | (2) |
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Restaurant Terminology at Work Glossary |
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455 | (1) |
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Management Issues at Work |
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455 | (2) |
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Labor Cost Control Standards |
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457 | (32) |
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458 | (1) |
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458 | (4) |
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Labor Control and Quality of Service |
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459 | (1) |
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459 | (1) |
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460 | (1) |
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460 | (1) |
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Quality of Employee Training |
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460 | (1) |
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Four-Step Labor Control System: Overview |
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461 | (1) |
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Step 1: Select Productivity Measures |
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462 | (7) |
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462 | (4) |
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466 | (1) |
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467 | (1) |
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Guests Served per Labor Hour |
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467 | (1) |
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Review of Alternate Productivity Measures |
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468 | (1) |
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Step 2: Forecast Guests and/or Revenues and Staffing Needs |
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469 | (4) |
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470 | (1) |
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470 | (1) |
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470 | (1) |
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470 | (1) |
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Establishing Staffing Requirements |
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471 | (2) |
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473 | (5) |
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473 | (4) |
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Distributing the Schedule |
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477 | (1) |
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477 | (1) |
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478 | (1) |
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Step 4: Evaluate Labor Control Results |
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478 | (3) |
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478 | (2) |
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480 | (1) |
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Management of Salaried Staff |
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481 | (3) |
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483 | (1) |
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Scheduling Salaried Employees |
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484 | (1) |
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Technology and Labor Cost Control |
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484 | (4) |
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Management Productivity Enhancements |
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485 | (3) |
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Employee Productivity Enhancements |
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488 | (1) |
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Restaurant Terminology at Work Glossary |
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488 | (1) |
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Management Issues at Work |
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488 | (1) |
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Revenue Collection and Control Systems |
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489 | (32) |
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490 | (1) |
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Revenue Collection and Control Systems |
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490 | (11) |
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Importance of Revenue Collection |
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491 | (1) |
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Importance of Revenue Control |
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492 | (2) |
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Components of Quality Revenue Collection and Control Systems |
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494 | (1) |
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|
494 | (3) |
|
|
497 | (1) |
|
|
498 | (3) |
|
External Threats to Revenue Collection and Control |
|
|
501 | (4) |
|
Threats to Cash Collection |
|
|
501 | (2) |
|
Threats to Credit/Debit Card Collection |
|
|
503 | (2) |
|
Threats Related to Personal Checks |
|
|
505 | (1) |
|
Internal Threats to Revenue Collection and Control |
|
|
505 | (7) |
|
|
507 | (1) |
|
|
507 | (1) |
|
|
508 | (2) |
|
|
510 | (1) |
|
|
510 | (1) |
|
Management and Supervisory Staff |
|
|
510 | (2) |
|
Threats to Beverage Revenue |
|
|
512 | (3) |
|
|
512 | (2) |
|
|
514 | (1) |
|
Technology and Revenue Control Systems |
|
|
515 | (4) |
|
|
516 | (1) |
|
|
517 | (2) |
|
Restaurant Terminology at Work Glossary |
|
|
519 | (1) |
|
Management Issues at Work |
|
|
519 | (2) |
|
Restaurant Analysis and Improvement Procedures |
|
|
521 | (30) |
|
|
522 | (1) |
|
Overview of Analysis and Improvement Process |
|
|
523 | (2) |
|
What Is Food and Beverage Cost? |
|
|
525 | (4) |
|
Close Look at Analysis Process |
|
|
529 | (5) |
|
Set Expectations (Step One) |
|
|
529 | (1) |
|
Assess the ``Actuals'' (Step Two) |
|
|
530 | (1) |
|
Analyze the Variance (Step Three) |
|
|
530 | (2) |
|
Determine Whether the Problem Exists (Step Four) |
|
|
532 | (2) |
|
Frequent Analysis Is Helpful |
|
|
534 | (7) |
|
|
535 | (2) |
|
|
537 | (3) |
|
|
540 | (1) |
|
Close Look at Corrective Action Process |
|
|
541 | (5) |
|
Consider Problem(s) Identified by Analysis (Step One) |
|
|
541 | (1) |
|
Prioritize Problems (Step Two) |
|
|
542 | (1) |
|
Utilize a Decision-Making Process (Step Three) |
|
|
542 | (4) |
|
Tactics for Implementing Change |
|
|
546 | (3) |
|
Overcoming Resistance to Change |
|
|
547 | (1) |
|
|
548 | (1) |
|
Restaurant Terminology at Work Glossary |
|
|
549 | (1) |
|
Management Issues at Work |
|
|
549 | (2) |
|
PART 3 MANAGING RESTAURANT CHALLENGES |
|
|
|
Legal Aspects of Restaurant Management |
|
|
551 | (31) |
|
|
552 | (1) |
|
Legal Aspects of Restaurant Management |
|
|
552 | (2) |
|
|
553 | (1) |
|
|
554 | (1) |
|
The Manager's Legal Duties |
|
|
554 | (3) |
|
|
555 | (1) |
|
|
556 | (1) |
|
|
557 | (3) |
|
|
557 | (1) |
|
|
558 | (1) |
|
|
559 | (1) |
|
Restaurant Manager's Responsibility |
|
|
560 | (1) |
|
Responsibilities to Guests |
|
|
560 | (3) |
|
|
560 | (1) |
|
|
561 | (1) |
|
|
562 | (1) |
|
Responsibilities to Employees |
|
|
563 | (3) |
|
|
563 | (1) |
|
Civil Rights Act of 1964 (Title VII) |
|
|
564 | (1) |
|
Americans with Disabilities Act |
|
|
564 | (1) |
|
Age Discrimination in Employment Act (ADEA) |
|
|
565 | (1) |
|
Wages and Salary Administration |
|
|
565 | (1) |
|
|
565 | (1) |
|
Responsibilities to Regulators |
|
|
566 | (6) |
|
|
566 | (1) |
|
|
567 | (1) |
|
|
567 | (1) |
|
|
568 | (1) |
|
Employment/Unemployment Laws |
|
|
568 | (1) |
|
|
568 | (1) |
|
|
569 | (1) |
|
|
569 | (1) |
|
Occupational Safety and Health Administration |
|
|
570 | (1) |
|
|
570 | (1) |
|
|
571 | (1) |
|
|
571 | (1) |
|
|
572 | (1) |
|
Special Liabilities for Food and Beverage Service |
|
|
572 | (8) |
|
Special Service Liabilities |
|
|
572 | (1) |
|
|
573 | (1) |
|
Dram Shop (Third Party Liability) |
|
|
574 | (1) |
|
|
574 | (1) |
|
|
575 | (1) |
|
|
575 | (1) |
|
Responding to an Incident |
|
|
575 | (5) |
|
Restaurant Terminology at Work Glossary |
|
|
580 | (1) |
|
Management Issues at Work |
|
|
580 | (2) |
|
Restaurant Layout and Equipment |
|
|
582 | (43) |
|
|
583 | (1) |
|
Importance of Effective Layout |
|
|
584 | (2) |
|
Layout Affects Restaurant's Constituencies |
|
|
586 | (3) |
|
|
589 | (4) |
|
Consider On-Site Production Requirements |
|
|
590 | (1) |
|
Dining Room Operating Concerns |
|
|
591 | (1) |
|
|
591 | (1) |
|
|
592 | (1) |
|
|
593 | (1) |
|
|
593 | (6) |
|
Receiving and Storage Areas |
|
|
594 | (2) |
|
|
596 | (1) |
|
General Food Preparation Area |
|
|
597 | (1) |
|
Vegetable Preparation Area |
|
|
597 | (1) |
|
|
597 | (1) |
|
|
597 | (1) |
|
|
597 | (1) |
|
|
598 | (1) |
|
|
598 | (1) |
|
|
598 | (1) |
|
|
598 | (1) |
|
Basics of Restaurant Layout |
|
|
599 | (12) |
|
Step 1: Consider (Define) Functional Areas |
|
|
601 | (1) |
|
Step 2: Design Specific Work Stations |
|
|
602 | (5) |
|
Step 3: Integrate Work Stations into Functional Areas |
|
|
607 | (1) |
|
Step 4: Modify Functional Areas |
|
|
607 | (2) |
|
Step 5: Make Final Layout Decisions |
|
|
609 | (2) |
|
|
611 | (12) |
|
Purchase/Selection Factors |
|
|
613 | (3) |
|
Common Foodservice Equipment |
|
|
616 | (1) |
|
Food Preparation Equipment |
|
|
616 | (1) |
|
Food Production (Cooking) Equipment |
|
|
617 | (1) |
|
|
618 | (1) |
|
|
619 | (1) |
|
Cleaning/Miscellaneous Equipment |
|
|
620 | (1) |
|
|
621 | (2) |
|
Restaurant Terminology at Work Glossary |
|
|
623 | (1) |
|
Management Issues at Work |
|
|
623 | (2) |
|
Restaurants and the Banquet Business |
|
|
625 | (33) |
|
|
626 | (1) |
|
Banquets Can Be Good Business |
|
|
627 | (3) |
|
Getting Ready for Banquests |
|
|
630 | (3) |
|
|
630 | (1) |
|
Training and Standard Procedures |
|
|
631 | (2) |
|
|
633 | (3) |
|
|
633 | (1) |
|
|
634 | (2) |
|
|
636 | (6) |
|
|
636 | (1) |
|
Banquet Event Order (BEO) |
|
|
637 | (5) |
|
|
642 | (1) |
|
|
643 | (1) |
|
Portioning (Plate Service) Concerns |
|
|
643 | (1) |
|
Banquet Beverage Production and Service |
|
|
643 | (3) |
|
|
646 | (2) |
|
|
648 | (9) |
|
``Diary'' of an Off-Site Event |
|
|
648 | (6) |
|
Staffing the Off-Site Event |
|
|
654 | (1) |
|
|
654 | (3) |
|
Restaurant Terminology at Work Glossary |
|
|
657 | (1) |
|
Management Issues at Work |
|
|
657 | (1) |
|
Engineering and Facility Maintenance |
|
|
658 | (31) |
|
|
659 | (1) |
|
|
660 | (7) |
|
|
661 | (2) |
|
|
663 | (2) |
|
|
665 | (1) |
|
|
665 | (1) |
|
|
666 | (1) |
|
|
666 | (1) |
|
|
666 | (1) |
|
Conservation and Cost Control |
|
|
667 | (1) |
|
|
667 | (6) |
|
|
669 | (2) |
|
|
671 | (2) |
|
Back-of-House Maintenance |
|
|
673 | (4) |
|
|
673 | (1) |
|
|
674 | (1) |
|
|
675 | (1) |
|
|
676 | (1) |
|
Front-of-House Maintenance |
|
|
677 | (5) |
|
|
678 | (1) |
|
|
679 | (1) |
|
|
679 | (1) |
|
|
679 | (1) |
|
|
680 | (1) |
|
|
681 | (1) |
|
|
682 | (6) |
|
|
683 | (1) |
|
|
683 | (1) |
|
|
683 | (1) |
|
|
684 | (1) |
|
|
684 | (1) |
|
|
684 | (1) |
|
|
685 | (1) |
|
|
685 | (1) |
|
|
685 | (1) |
|
|
685 | (3) |
|
Restaurant Terminology at Work Glossary |
|
|
688 | (1) |
|
Management Issues at Work |
|
|
688 | (1) |
Glossary |
|
689 | (19) |
Photo Credits |
|
708 | (3) |
Index |
|
711 | |